Write the docs, Portland 2019
Tutorials, Tooltips, and Popups…oh MY! How to ease yourself and your users into in-app messaging.
It can be subtle, like the gift icon in Slack that tells you there’s a new feature or the walkthrough Gmail tried to get you to do when they switched you over to their new look.
It’s in-app messaging, and it can be a great way to supplement your help articles, release notes, and instructional docs. It’s a way to have a conversation with your users, help them out when they need it first, and tell them what you want them to know.
I’ll talk about how to introduce in-app messaging to your product in a way that’s methodical for your sake and enjoyable for your users.